Author: Arnaud Broes

You can either build a WordPress landing page yourself using a customized page template or by installing a specialized landing page builder plugin.

How to Build a Landing Page in WordPress

What a lot of people don’t know is that you can build great landing pages for your WordPress site without having to break the bank by hiring services from lead generation and marketing companies. You can even create a landing

HTTPS will not only be an important ranking factor in the future for search machines, but also required for both existing and new WordPress installations.

WordPress Will Require Users to Have HTTPS This Year

WordPress founder, Matt Mullenweg, recently announced that the software will require all hosts to have HTTPS for certain WordPress features to function. Don’t panic just yet. If you already have HTTPS, this shouldn’t affect you. But if you’re still using HTTP, you’ll need

Google Analytics is one of the most comprehensive and powerful platforms to analyze your site traffic. This article will help you understand and get used to the complex platform.

Important Sections of Google Analytics Explained

Google Analytics (GA) is one of the most powerful, effective and comprehensive platforms to track and analyze your site traffic and marketing efforts. But a lot of businesses find it intimidating and challenging to use. If you’re one of those

Even though there is no direct link between social media marketing and SEO, it does have a major influence on the latter. Get one step ahead of the competition!

How Social Media Impacts Your SEO

Social media has evolved quite rapidly in the years it has been around. From BBS (Bulletin Board) to Friendster, Diaspora, Myspace and onto Facebook. But when we think of social media today, we arguably only have 3 or 4 large

Research has shown that email marketing is still much more effective than compared to social media advertising. Let's dive into the basics!

How to Build an Email List in WordPress

How many of you have prioritized pageviews over email marketing? We all have at some point. After all, pageviews equals more ad revenue…right? Well, having a good email list is more valuable and can bring in more pageviews than you

Keyword research definitely isn't dead, only the trends have changed. Find out how Google voice queries, long-tail keywords and user intent are key to your SEO strategy in 2017.

Keyword Research Trends That Matter In 2017

Despite what you’ve been hearing, keyword research isn’t dead. Without keywords, there is no SEO… right? Let’s look at the facts. 93% of online experiences in 2016 started with a search, and search starts with words. Keywords will remain relevant

wordpress-multisite

Could WordPress Multisite Be a Game Changer for You?

Are you managing multiple WordPress sites? Yes? Did you know you could manage them all from a single dashboard? No? Well you can with WordPress Multisite. Multisite was introduced in 2010 but a surprising number of site administrators and users are

10 Ways to Speed up Your WordPress Site

Nobody likes a slow site. Just think about the sheer number of times you revisited a website that took too long to load…we’re guessing it’s zero. Let’s look at some statistics to back this up. As shown in this Kissmetrics

Maintenance and updates are key to a high-performing, secure WordPress site.

The ABCs of WordPress Site Maintenance

Think of your WordPress site as a machine, which just like every other machine, needs regular maintenance to ensure that it runs optimally. Without adequate maintenance your site may be vulnerable to security issues such as malware attacks; spam; slow

Customizing your WordPress admin panel will not only make make things easier, it's also quite important to your site's security.

How to Declutter Your WordPress Administrator Interface

The WordPress admin interface is complex and jam-packed with exciting options, which is great for experienced users. However, most users usually find the admin interface intimidating and often confusing. In such a case, innocent exploration, or a stray click, could

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